The company was created by Essa Behbehani in 2017 and has since grown to encompass nine partner brands with over 35 Stores and delivery kitchens in seven territories; Kuwait, Qatar, Saudi Arabia, UK, UAE, Bahrain & Oman. Essa has 15 years’ experience as an F&B entrepreneur, investor and advisor and sits on the board of several established hospitality companies in the GCC & UK. We invest in EMEA-based foodservice businesses with turnover of up to £15m, alongside International brands looking to enter the EMEA market. Our typical investment range is £500,000 to £2 million. We seek dynamic F&B start-ups and small chains, run by committed founders and management teams. Our ambition is to achieve rapid growth for our investments, typically through multi-site roll-out, franchise agreements and market entry. Using the breadth of our experience, our own research, and collaboration with external experts we build up a detailed picture of a company’s performance, category performance and competitive positioning. We assess each prospective investment’s potential and invest accordingly. This provides a valuable base for devising a strategic plan, and we support the management team in developing that strategy further during our ownership. We like to invest in growth initiatives and innovation early on, which gives time to refine them to ensure they have maximum impact on the exit value

27 Feb 2020

Linked: Prep Line Foodstuff Company